BRAND STRATEGY

ESSENTIALS EVERYDAY

ESSENTIALS EVERYDAY

With over 90 stores across 30 states, we are proud to be named one of the fastest- growing retail chains in the United States. Maintaining value for our customers is paramount and our business model ensures they’ll always find a variety of high-quality styles from trusted brands at a great price.

OUR CUSTOMER

Daily Thread’s diverse customer is as unique as our offering. We understand that no two customers are the same. We believe every body is beautiful. That’s why we offer most styles in a wide-range of sizes from: XS - 3X.

OUR PRODUCT

A blend of everyday essentials and trend-setting pieces designed for the everyday woman. These styles are versatile enough to suit the work environment—be it an office, classroom, or hospitality setting—while seamlessly transitioning to weekend wear.

WE ARE NATIONAL, BUT LOCAL

From our Midwest roots we’ve grown to over 90 locations in 30 states.